Marketing & SEO
Business & Growth Skills Router
An index skill that routes growth and revenue requests to exactly one of four specialist skills: customer success, sales engineering, RevOps, or contracts/proposals.
Founder Competitor Analysis (founder-competitors)
Maps direct, indirect and substitute competitors from public sources only — prices, positioning, customer complaints, every fact linked — and ends with the gap you can own.
Instagram Weekly Content Planner
Turns a theme, audience, and content pillars into a balanced 7-day Instagram posting plan across Reels, carousels, and stories.
li-audit · LinkedIn Content Post-Mortem
Audits your already-published LinkedIn posts to show what actually worked, why, and what to stop doing.
Blitz Copy (Dopamine Copywriting)
Rewrites landing pages, cold emails, and social posts into high-converting copy using a dopamine-psychology formula.
GTM Founder Brief (start-here)
Interviews you with five core questions and writes a founder-brief.md that every other GTM skill reads first.
Founder Brand (founder-brand)
A startup branding skill that generates name candidates, trademark/domain/handle checklists, brand voice, and a colour-type-logo brief.
li-inbox · LinkedIn Inbox Triage
Sorts pasted LinkedIn DMs and connection requests into leads, recruiters, peers, asks and spam, then drafts only the replies worth sending.
li-carousel — LinkedIn Carousel Builder
Turns a sequenced idea into slide-by-slide LinkedIn carousel copy, a swipe-worthy cover, and an upload-ready PDF.
li-dm — LinkedIn Connection Notes & DM Follow-ups
Writes the 200-character LinkedIn invite note, the first DM, and exactly two follow-ups using reply-rate-tested rules.
Brand Guidelines Assistant
A skill that helps you apply, audit, and document brand color, typography, logo, and voice standards consistently.
SitemapKit Sitemap Discovery
Finds a domain's sitemaps and extracts every page URL via the SitemapKit MCP server.
Who Is This For (ICP Definition)
A GTM skill that turns the vague "it's for developers" target into a sharp ICP with explicit exclusions and a map of adopter vs. buyer personas.
Content Writer (SEO)
Turns a keyword, topic, or existing URL into SEO-optimized blog posts, landing page copy, or content rewrites aligned with Google's E-E-A-T guidance.
Broken Link Checker
Crawls a site to surface broken links (404s, 500s) and reports the source pages so you can fix them fast.
Understand Customers (Empathy Engine)
A research skill that digs into your ideal customer's pains, desires, inner monologue and exact language before you write a single line of copy.
Brand Monitoring
Tracks brand mentions on Reddit, Google News, DuckDuckGo and YouTube, then reports sentiment, trends and crisis alerts.
Competitive Ads Extractor
Pulls competitors' ads from Facebook/LinkedIn ad libraries and analyzes the messaging, pain points, and creative patterns that are working.