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Strategic Alliances

A senior-operator playbook for deciding whether to partner, structuring alliance terms, and reviving partnerships that were signed but never launched.

UtilitiesIntermediate1,560232AI score 7/10Last updated: Sep 16, 2026

What it does

  • Partner / build / buy decision: forces the decisive question — what happens if this partner becomes a competitor, gets acquired by one, or simply loses interest? If the answer is existential, it's a build or buy decision.
  • Motivation asymmetry check: establishes what the partner gets, whether it's material to them, and who on their side is accountable, before any terms are drafted.
  • Term-by-term guidance: exclusivity (always time-boxed), economics and revenue split at 10x volume, roadmap commitments with remedies, data flows and termination handling, customer ownership, and exit/transition negotiated while everyone is still friendly.
  • Post-signature execution: named owner on each side, joint plan with dates, recurring review, and real partner enablement.
  • Stalled-partnership diagnosis: narrows the cause to one of four recurring failure modes.
  • A "Never" list of hard rules (no announcement without named owners, no exclusivity without a performance floor, etc.).

Who it's for

  • BD / partnerships leads handling integrations, channel, reseller, OEM or JV deals
  • Founders and COOs negotiating with a much larger counterparty
  • Anyone inheriting an alliance that has a press release but no operating plan

Examples

  1. "A large platform wants category exclusivity in exchange for co-selling" → get a time-boxed structure with a performance floor that terminates exclusivity automatically.
  2. "Reseller agreement signed six months ago, zero pipeline" → walk the four-cause diagnosis and the script for naming the problem early.
  3. "Should we integrate a partner's payments stack or build it ourselves?" → evaluate core-capability fit and dependency exposure before terms.

Scope note: audience-borrowing collaborations are routed to marketing:partnership-marketing instead.

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/cbrock84/headcount/HEAD/plugins/corporate-strategy/skills/strategic-alliances/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on Claude Skill Mart.
Copy the plugins/corporate-strategy/skills/strategic-alliances folder from the GitHub repo cbrock84/headcount into my ~/.claude/skills/strategic-alliances/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

git clone https://github.com/cbrock84/headcount.git && mkdir -p ~/.claude/skills && cp -r headcount/plugins/corporate-strategy/skills/strategic-alliances ~/.claude/skills/

This is a third-party skill. Check the source repository before installing.

  1. Open a terminal (Terminal on macOS/Linux, Git Bash or WSL on Windows).
  2. Clone the repository: git clone https://github.com/cbrock84/headcount.git
  3. Make sure the skills directory exists: mkdir -p ~/.claude/skills
  4. Copy just this skill: cp -r headcount/plugins/corporate-strategy/skills/strategic-alliances ~/.claude/skills/
  5. Restart Claude Code and confirm strategic-alliances appears in your skill list.
  6. Test it with a prompt like "help me structure this reseller agreement" — include who the partner is, relative size of both sides, and the outcome you want.
  7. Optional: copy the partnership-marketing skill from plugins/marketing the same way so cross-references resolve.