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Amazon Brand Analytics Interpreter

Turns Brand Registry SFR, Market Basket and Item Comparison exports into an actionable growth strategy report.

Data & AnalyticsIntermediate★ 749⑂ 129AI score 9/10Last updated: Aug 26, 2026

What it does

Paste your Seller Central Brand Analytics exports and the skill produces a structured analysis:

  • Search Frequency Rank (SFR): surfaces keywords with high search rank but low click share, plus click-to-conversion gaps
  • Market Basket: flags co-purchase combos above ~25% as bundle and cross-sell candidates
  • Item Comparison: ranks customer consideration factors and maps your strengths vs competitors
  • Detects seasonal trends and demographic/geographic patterns
  • Outputs a table-driven strategy report: 30-day actions, quarterly plan, longer-term growth roadmap

Who it's for

  • Amazon sellers and brand managers enrolled in Brand Registry
  • PPC managers deciding where to shift ad budget based on real search data
  • Product teams looking for bundle or category-expansion opportunities

Usage examples

  1. "Analyze my SFR data for 'wireless earbuds' and show the biggest click share gaps"
  2. "Review 6 months of Market Basket data and recommend bundles"
  3. "Interpret my Item Comparison report for yoga mats versus my top 5 competitors"

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/nexscope-ai/Amazon-Skills/HEAD/amazon-brand-analytics/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
↓ Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on Claude Skill Mart.
Copy the amazon-brand-analytics folder from the GitHub repo nexscope-ai/Amazon-Skills into my ~/.claude/skills/amazon-brand-analytics/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

npx skills add nexscope-ai/Amazon-Skills --skill amazon-brand-analytics -g

⚠ This is a third-party skill. Check the source repository before installing.

  1. Make sure Claude Code and Node.js (for npx) are installed.
  2. Open a terminal and run: npx skills add nexscope-ai/Amazon-Skills --skill amazon-brand-analytics -g
  3. If that fails, install manually: git clone https://github.com/nexscope-ai/Amazon-Skills.git && mkdir -p ~/.claude/skills && cp -r Amazon-Skills/amazon-brand-analytics ~/.claude/skills/
  4. Restart Claude Code.
  5. In Seller Central > Brand Analytics, export the SFR, Market Basket and/or Item Comparison reports as CSV.
  6. Ask Claude to "analyze my SFR data" and paste or attach the exported file.
View source on GitHub ↗License: MIT