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Marketing OS — A Marketing Department in One Skill

A 14-module marketing skill covering scored site audits, ad hooks, GEO/AEO citability, email, social, positioning and ASO.

Marketing & SEOIntermediate★ 185⑂ 44AI score 9/10Last updated: Aug 17, 2026

What it does

  • Site & funnel audits: weighted 0-100 score across six dimensions (messaging, conversion, search, competitive, trust, growth) with a prioritized fix list.
  • Copywriting pipeline: generate wide across 12 angles → panel-score → de-slop with slop-patterns.md so output doesn't read as AI-written.
  • Paid-ads diagnosis & hook engine: fatigue decision tables for rising CPMs and falling ROAS, plus 18 hook tactics and production briefs.
  • GEO/AEO: get cited by ChatGPT, Perplexity and Google AI Overviews (llms.txt, extractability).
  • Also: email sequences, LinkedIn/X writing, launch playbooks, positioning/offer/pricing, competitor teardowns, app store optimization, honest analytics and test design.

Who it's for

  • In-house marketers, growth leads, and solo founders covering the whole marketing surface alone.
  • Anyone who wants a structured diagnosis of "nobody's converting" or "AI never recommends us".
  • People who want artifacts — the rewritten headline, the JSON-LD block, the email — not advice.

Example uses

  1. "Audit my site and rewrite the homepage" → audit module scores six dimensions, then hands findings to the copy module instead of re-researching.
  2. "Write me 20 hooks" → parallel generation per angle family, then a scoring panel over the merged set.
  3. "Why are my CPMs up?" → concept classification plus the fatigue decision table, ending with what to test next and a production brief.

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/Yuzzyuk/marketing-os/HEAD/skills/marketing-os/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
↓ Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on Claude Skill Mart.
Copy the skills/marketing-os folder from the GitHub repo Yuzzyuk/marketing-os into my ~/.claude/skills/marketing-os/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

git clone https://github.com/Yuzzyuk/marketing-os.git /tmp/marketing-os && mkdir -p ~/.claude/skills && cp -r /tmp/marketing-os/skills/marketing-os ~/.claude/skills/

⚠ This is a third-party skill. Check the source repository before installing.

  1. Open your terminal.
  2. Clone the repo: git clone https://github.com/Yuzzyuk/marketing-os.git
  3. Create the skills folder: mkdir -p ~/.claude/skills
  4. Copy the skill in: cp -r marketing-os/skills/marketing-os ~/.claude/skills/
  5. (Recommended) Add a brand-context.md in your working directory or .claude/ describing product, ICP, positioning, proof and voice — start from the bundled brand-context.template.md.
  6. Restart Claude Code and try a prompt like "audit my landing page" to trigger the skill.
View source on GitHub ↗License: MIT