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Marketing Umbrella Skill

A seven-mode marketing skill that routes requests into SEO audits, campaign plans, content strategy, email sequences, competitive analysis, brand review, or performance reporting and runs each through a gated three-phase framework.

Marketing & SEOIntermediate★ 415⑂ 44AI score 9/10Last updated: Aug 23, 2026

What it does

The skill first classifies your request into exactly one of seven modes (SEO_AUDIT, CAMPAIGN, CONTENT, EMAIL, COMPETITIVE, BRAND, PERFORMANCE), loads the matching reference file, then executes a three-phase framework.

  • Every phase ends in a gate — the work does not advance until the stated conditions are met.
  • Output shapes are prescribed down to table columns: keyword opportunity tables, week-by-week content calendars, text-based email branching diagrams, competitor messaging matrices, impact/effort grids.
  • Explicit guards against the classic LLM marketing failures: generic copy ("Unlock the power of X" is rejected), keyword stuffing (cap 1–2%), fabricated metrics, hallucinated competitor data, tone mismatch, vanity KPIs.
  • Performance data must come from you; benchmark ranges are never presented as your actual numbers.

Who it's for

  • Solo marketers or growth leads juggling SEO, campaigns, and email at once
  • Founders who want a minimum quality bar on marketing output
  • Agencies and freelancers needing repeatable audit reports and battlecards
  • Not for C-suite growth or build-vs-buy decisions (the skill explicitly defers to business-ops)

Examples

  1. "Run an SEO audit on example.com" → keyword intent classification → on-page and technical checks → a 15–25 keyword opportunity table plus quick wins under two hours each.
  2. "Plan an 8-week product launch campaign" → SMART objective and audience profile → channel/message/asset design → weekly calendar with dependencies, risks, and budget split.
  3. "Write a win-back email sequence" → 3–5 emails over 30 days → 2–3 subject lines each under 50 chars → branching logic, exit conditions, and benchmark table (15–20% open, 1–3% conversion).
  4. "Analyze competitors A and B" → dated, source-backed research only → messaging comparison matrix → unclaimed positioning angles and an optional battlecard.

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/notque/vexjoy-agent/HEAD/skills/business/marketing/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
↓ Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on Claude Skill Mart.
Copy the skills/business/marketing folder from the GitHub repo notque/vexjoy-agent into my ~/.claude/skills/marketing/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

git clone https://github.com/notque/vexjoy-agent.git && mkdir -p ~/.claude/skills && cp -r vexjoy-agent/skills/business/marketing ~/.claude/skills/marketing

⚠ This is a third-party skill. Check the source repository before installing.

  1. Open a terminal.
  2. Clone the repository: git clone https://github.com/notque/vexjoy-agent.git
  3. Create the skills directory: mkdir -p ~/.claude/skills
  4. Copy the whole skill folder: cp -r vexjoy-agent/skills/business/marketing ~/.claude/skills/marketing
    • Do not copy SKILL.md alone — the five files under references/ are required for the mode loading table to work.
  5. Recommended: also copy the shared patterns the skill references: cp -r vexjoy-agent/skills/shared-patterns ~/.claude/skills/shared-patterns
  6. Verify: ls ~/.claude/skills/marketing/references
  7. Restart Claude Code, then trigger it with prompts like "run an SEO audit", "draft an onboarding email sequence", or "build a competitive battlecard".
View source on GitHub ↗License: MIT