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Make Video Ads

A creative-director playbook that researches an angle, writes and checks the script, prices and renders a short-form video ad, then reviews it honestly before handoff.

Marketing & SEOAdvanced★ 1,282⑂ 221AI score 7/10Last updated: Oct 27, 2026

What it does

  • Plans and scripts 15–30s vertical video ads for Reels/TikTok/Shorts around one message and a two-second hook.
  • Traces every voice-over line, on-screen text, end card and in-image text back to the brand's signed-off claims via a claims gate, running a scoped sign-off when nothing is approved yet.
  • Enforces a speaker test: no AI-generated person ever poses as a customer giving a testimonial.
  • Renders nothing until the human approves the exact engine-quoted price and the saved script (spend gate).
  • Returns the finished video with an honest review note (automatic reads are labelled "please confirm"), 2–3 launch-copy options, and a ads/videos/<project_id>.md launch-notes file for the paid-campaigns team.
  • Separate modes for hook variants, cutting owned footage, rotation requests, and fixing rejected ads.

Who it's for

  • Performance marketers and growth teams shipping video creative at volume.
  • Brands in regulated categories where claim governance matters.
  • Teams already on GooseWorks with credits and a brand asset library.

Examples

  1. "Make me a 30-second ad for paid social" → brand/claim read → one committed angle → 4–5 checked script candidates → priced gate → render → review note + launch copy.
  2. "Cut our best organic video into an ad" → rights, product-on-screen and flag checks → priced cut-down proposal.
  3. "My video ad got rejected — fix it" → classify the cause as ad text vs. video content → rewrite the scene or the copy → re-check and update the launch notes.

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/gooseworks-ai/goose-skills/HEAD/drafts/marketing/make-video-ads/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
↓ Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on AI Skill Mart.
Copy the drafts/marketing/make-video-ads folder from the GitHub repo gooseworks-ai/goose-skills into my ~/.claude/skills/make-video-ads/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

git clone https://github.com/gooseworks-ai/goose-skills.git && mkdir -p ~/.claude/skills && cp -r goose-skills/drafts/marketing/make-video-ads ~/.claude/skills/

⚠ This is a third-party skill. Check the source repository before installing.

  1. Open a terminal.
  2. Clone the repo: git clone https://github.com/gooseworks-ai/goose-skills.git
  3. Create the skills folder: mkdir -p ~/.claude/skills
  4. Copy the skill: cp -r goose-skills/drafts/marketing/make-video-ads ~/.claude/skills/
  5. This playbook references shared skills (claims-gate, spend-gate, honest-review, save-learning) by relative path — also copy goose-skills/skills/marketing/ preserving the same relative layout.
  6. Connect the GooseWorks MCP server to Claude (account and credits required) and confirm video_enabled (plus coworker_enabled in chat hosts).
  7. Restart Claude Code and try: "Make me a 30-second Reel ad for our product."