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Anthropic Brand Guidelines Styling

Applies Anthropic's official brand colors and typography consistently across decks, docs, and web artifacts.

Design & UIBeginner★ 254⑂ 46AI score 6/10Last updated: Jul 16, 2026

What it does

  • Supplies Anthropic's official palette with exact HEX values (Dark #141413, Light #faf9f5, Orange #d97757, Blue #6a9bcc, Green #788c5d, plus grays).
  • Enforces typography rules: Poppins for headings (Arial fallback), Lora for body text (Georgia fallback).
  • Treats text 24pt and larger as headings and auto-picks text color based on background luminance.
  • Cycles accent colors (orange → blue → green) across non-text shapes for visual rhythm.
  • For PPTX work, applies colors via python-pptx's RGBColor for faithful reproduction.

Who it's for

  • Anyone building presentations or reports that need the Anthropic look-and-feel.
  • Designers and content folks who want consistent brand color/font usage without looking values up.
  • Developers layering brand styling onto automated deck-generation pipelines.

Examples

  1. "Restyle this deck with Anthropic branding" → Poppins headings, Lora body, brand background/text colors.
  2. "Color this chart with our brand palette" → series colored by cycling orange, blue, green accents.
  3. "Match this landing page CSS to the brand guide" → stylesheet using the specified HEX values and font fallback chains.

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/lingxling/awesome-skills-cn/HEAD/anthropics-skills/skills/brand-guidelines/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
↓ Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on Claude Skill Mart.
Copy the anthropics-skills/skills/brand-guidelines folder from the GitHub repo lingxling/awesome-skills-cn into my ~/.claude/skills/lingxling-brand-guidelines/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

git clone https://github.com/lingxling/awesome-skills-cn.git && mkdir -p ~/.claude/skills && cp -r awesome-skills-cn/anthropics-skills/skills/brand-guidelines ~/.claude/skills/

⚠ This is a third-party skill. Check the source repository before installing.

  1. Open a terminal.
  2. Clone the repo: git clone https://github.com/lingxling/awesome-skills-cn.git
  3. Create the skills directory: mkdir -p ~/.claude/skills
  4. Copy the skill: cp -r awesome-skills-cn/anthropics-skills/skills/brand-guidelines ~/.claude/skills/
  5. (Optional) Pre-install the Poppins and Lora fonts for best fidelity; otherwise Arial/Georgia are used automatically.
  6. Restart Claude Code, then ask something like "style this in Anthropic branding" to trigger the skill.
View source on GitHub ↗License: MIT