founder-consumer (Simulated Buyer Panel)
Spins up as many as 100 buyer sub-agents modelled on your target customer, shows them the same pitch, and tallies who buys, who passes, why, and what price feels right.
What it does
- Builds
founder/customer.json: target customer, 2–4 segments with share and income range, 4–8 buying behaviours, 4–8 real objections. - Builds
founder/pitch.md: the exact offer a buyer would see — product, price, where to buy, opening deal, in 3–6 plain lines. - Uses the bundled
panel.pyto deal persona cards and write one brief per buyer, then runs sub-agents in waves of 10 (seeded, reproducible). PANEL checkre-runs missing answers;PANEL tallyproducesresults.md/results.jsonwith buy rate, segment/behaviour breakdowns, top pass reasons with quotes, what would flip a no, and four Van Westendorp-style price answers.
Who it's for
- Founders and solo operators stress-testing "would anyone actually buy this?"
- Marketers and PMs who want objections and price bands before writing a landing page or ads.
- Anyone preparing real customer interviews who wants sharper hypotheses first.
Example uses
- "Run the consumer panel on my $29/mo meal-prep app" → start with
--quick(20 buyers), review the top three reasons people pass. - "Who is my customer? Validate demand with 100 buyers" → confirm customer.json, run 10 waves, compare buy rates per segment.
- Feed the price answers into
/founder-pricingand the objections into/founder-offerand/founder-marketing.
Caveat: simulated buyers lean agreeable, so treat the buy rate as an upper bound and confirm big calls with a waitlist or pre-sale. Never quote panel answers as real testimonials.
· · · Install guide · · ·
Try it now, no install
Paste this into Claude to use the skill without installing anything.
Read the instructions in this file and follow them to help me: https://raw.githubusercontent.com/Jakeschincariol/founder-skill/HEAD/skills/founder-consumer/SKILL.md What I want: (describe your task here)
If Claude can't open the link, open it yourself and paste the contents instead.
↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.
Install in the Claude app (no terminal)
- Download the ZIP with the button below.
- In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
- Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
Install in Claude Code
Let Claude do it — paste this into Claude Code
Install the skill I found on Claude Skill Mart. Copy the skills/founder-consumer folder from the GitHub repo Jakeschincariol/founder-skill into my ~/.claude/skills/founder-consumer/. When it's done, tell me in one line what this skill can do.
Install with a command instead
git clone https://github.com/Jakeschincariol/founder-skill.git && mkdir -p ~/.claude/skills && cp -r founder-skill/skills/* ~/.claude/skills/⚠ This is a third-party skill. Check the source repository before installing.
- Open a terminal.
- Clone the repo:
git clone https://github.com/Jakeschincariol/founder-skill.git - Create the skills folder:
mkdir -p ~/.claude/skills - Copy the skills in:
cp -r founder-skill/skills/* ~/.claude/skills/ - Check Python 3 is available:
python3 --version - Launch Claude Code in your project folder and run
/founder-consumer --quick. - Press Shift+Tab to enable accept-edits mode so you aren't approving every file the sub-agents write.