Claude Skill MartBrowse skillsQuick linesLearn by videoTerminal guideWhat is a Skill?
 
← Back to list

AI Discoverability Audit

Audits how AI assistants (ChatGPT, Perplexity, Claude, Gemini) describe and recommend your brand, then scores gaps and builds a fix roadmap.

Marketing & SEOIntermediate★ 394⑂ 93AI score 9/10Last updated: Mar 19, 2026

What it does

Traditional SEO targets Google; this skill targets AI search (AEO / LLM visibility).

  • Three modes: quick (10–15 min), standard (30–45 min), deep (60–90 min with competitive benchmarking)
  • Context gates: company, URL, category, target customer, geography, top 3 competitors, prior audit
  • Structured query sets: direct brand queries, category queries ("best [category] companies"), expertise queries, and "[competitor] alternatives"
  • Explicit misattribution check (wrong founder, wrong industry, confused with a rival)
  • 6-dimension rubric — Recognition, Accuracy, Sentiment, Category Presence, Authority, Competitive Position — scored out of 30
  • Gap analysis split into Critical / 30-day / 90-day plus a mandatory 30-60-90 re-audit schedule
  • Required self-critique pass that flags which platforms weren't tested

It explicitly forbids keyword stuffing, fake reviews, and misleading schema.

Who it's for

  • B2B SaaS, agencies, and professional services that need AI assistants to recommend them
  • Marketers checking the gap between intended positioning and how AI actually describes the brand
  • Consultants planning a content or SEO overhaul and needing a baseline

Examples

  1. "Quick check — what does ChatGPT say about my company?" → quick mode: 4 brand queries plus top 3 fixes
  2. "Benchmark us against these three competitors" → same query set across rivals, comparison matrix and /30 scorecard
  3. "Compare to last quarter's audit" → loads prior scores and outputs a per-dimension trend table with next re-audit dates

· · · Install guide · · ·

Try it now, no install

Paste this into Claude to use the skill without installing anything.

Read the instructions in this file and follow them to help me:
https://raw.githubusercontent.com/BrianRWagner/ai-marketing-claude-code-skills/HEAD/ai-discoverability-audit/SKILL.md

What I want: (describe your task here)

If Claude can't open the link, open it yourself and paste the contents instead.

↓ If it works for you, download the ZIP below and install it. Then it runs on its own — no pasting each time.

Install in the Claude app (no terminal)
  1. Download the ZIP with the button below.
  2. In Claude, open Settings → Capabilities and turn on 'Code execution and file creation'. (one time)
  3. Go to Customize → Skills → + → 'Upload a skill' and upload the ZIP.
↓ Download ZIP
Install in Claude Code

Let Claude do it — paste this into Claude Code

Install the skill I found on Claude Skill Mart.
Copy the ai-discoverability-audit folder from the GitHub repo BrianRWagner/ai-marketing-claude-code-skills into my ~/.claude/skills/ai-discoverability-audit/.
When it's done, tell me in one line what this skill can do.

Install with a command instead

git clone https://github.com/BrianRWagner/ai-marketing-claude-code-skills.git && mkdir -p ~/.claude/skills && cp -r ai-marketing-claude-code-skills/ai-discoverability-audit ~/.claude/skills/

⚠ This is a third-party skill. Check the source repository before installing.

  1. Open a terminal.
  2. Clone the repo: git clone https://github.com/BrianRWagner/ai-marketing-claude-code-skills.git
  3. Create the skills folder: mkdir -p ~/.claude/skills
  4. Copy the skill: cp -r ai-marketing-claude-code-skills/ai-discoverability-audit ~/.claude/skills/
  5. Verify ~/.claude/skills/ai-discoverability-audit/SKILL.md exists.
  6. Restart Claude Code and ask something like "audit my brand's AI discoverability."
  7. Have your company name, URL, category, and three competitors ready. If Claude has no web access, run the provided queries in ChatGPT/Perplexity yourself and paste the results back.
View source on GitHub ↗